Last night we went with our neighbors to the British TV Advertising Awards at the Walker Art Center, which they show every year. This year’s crop were pretty cool – some amazing effects in a number of them, and a lot of humor mixed with quite hard-hitting public service ads.

Unlike previous years there was a much more international theme – a lot set in France or the USA for example, rather than being very British in feel. Honda had some great ones, including one where a choir “sings” the sounds in and around a car for a day – the rain, road surface, CD playing etc. Also the mobile phone companies seemed to be trying to outdo each other on the feelgood factor, the sweetest one being a couple who ballet dance through their house, through the garden and then into the street where they walk off holding hands – the idea being that relationships get stronger over time.

My personal favorite was for Guinness- fantastic.

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